sales process
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Brad Pitt’s F1 Character Shows Us How to Tame Sales Mavericks
- July 24, 2025
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Brad Pitt’s Sonny Hayes in the new F1 movie is the ultimate sales maverick—talented yet rebellious. This article reveals how his journey from lone wolf to team player can guide you. Learn to harness your top producers’ integrity, turn rebels into mentors, or know when to cut ties for a stronger sales crew.
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Future Red Sox Stars to Sales MVPs: Why One-on-One Coaching Wins
- July 9, 2025
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
The Red Sox turned young players into stars with one-on-one coaching, and your sales team can too. Learn why group coaching falls short and how personalized coaching can boost revenue by up to 42%. Ready to hit a sales home run?
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The 20-Year Legacy of Baseline Selling: Why Its Sales Process Still Wins in 2025
- July 1, 2025
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Celebrating 20 years of Baseline Selling, this article dives into why its staged, buyer-focused sales process remains the most complete framework for predictable, repeatable sales success. From its baseball-inspired origins to its seamless CRM integration with Membrain, discover why Baseline Selling outshines other methodologies.
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Sell More by Understanding this God, Garden, and Baseball Analogy
- June 9, 2025
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Discover how faith in God, weeding a garden, and the Red Sox-Yankees rivalry reveal powerful lessons for boosting your sales. Learn to trust your process, balance efficiency with precision, and leverage unique strengths to close more deals.
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New Data: The Top 10% of Salespeople are 619% Stronger Than the Bottom 10%
- May 24, 2025
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
New 2025 data reveals a staggering 619% performance gap between the top 10% and bottom 10% of salespeople. While top performers excel in competencies like Relationship Building and Consultative Selling, they’re slipping in areas like Hunting and Closing, influenced by COVID and economic challenges. Dive into the 21 Sales Core Competencies to understand why—and what to do about it.
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Why Salespeople Skip the Sales Process (And How It’s Killing Your Revenue)
- May 19, 2025
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Planting a fruit tree requires five simple steps in the right order—mess it up, and you’re left with dirt. Sales is no different, yet only 34% of salespeople follow a structured process. From mistaking methodologies for processes to winging it, discover why salespeople ditch the roadmap and how a proper sales process can boost revenue by 20%.
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The Sales Process Milestone You Can’t Get Wrong
- May 9, 2025
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Every year, I observe that May 11th marks the day when tree leaves reach full size, a natural milestone that mirrors the critical timing in sales. Just as leaves may appear early or late due to weather, prospects reach buying decisions at varying times. Salespeople often assume the end of their pitch signals the moment to close, but prospects may not be ready—or may have been ready earlier. Missing these cues can lead to lost sales. A well-structured sales process like Baseline Selling accounts for this, but unexpected delays or accelerated decisions can still disrupt timing. Mastering the art of aligning with a.Assembly Instructions prospect’s decision-making moment is key to closing deals effectively.
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Executive Leadership is the Key to a Lasting and Successful Sales Transformation
- April 6, 2025
- Posted by: Kurlan & Associates, Inc.
- Category: Understanding the Sales Force
A customized and optimized sales process should be a tipping point but most companies screw up the opportunity by believing that after the introduction to the sales team they are done. Unfortunately, it is only the beginning, not the end, and unless there is proper governance on required changes, nothing will actually change.
Sales Transformation occurs with Sales Process, but only when there is Governance on the associated requirements.
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Use a Custom Sales Process to Increase Sales by More Than 28%
- April 3, 2025
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
I could wax poetically about the many benefits of a sales process/scorecard that meets the requirements for sales best practices but suffice to say that with proper customization, integration into CRM, introduction to the sales team, utilization, governance and coaching in the context of your sales process by sales leadership, I can guarantee the following outcomes based on four decades of experience with such things:
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Official Guidance for Sales Teams Navigating the 2nd Trump Economy
- January 20, 2025
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Let’s discuss how the Trump economy will affect sales organizations.
It will be easier to schedule meetings – hooray!
It may be easier to reach decision makers – that’s awesome! They hide when they aren’t interested in spending.
Sales cycles will be shorter – that’s great news!
But with all that good news, I do have five warnings to share: