Who We Are
Kurlan & Associates, Inc. was founded in 1985 by Dave Kurlan, a renowned expert in sales force assessments, training and strategic growth strategies. For over 35 years, the firm has helped companies of all sizes achieve growth, improve margins, recruit stronger sales people, and develop high-performing sales professionals.
The management and senior consultants at Kurlan & Associates bring over 125 years of both domestic and international experience to clients. We pride ourselves on providing unprecedented services to all sizes of businesses from small entrepreneurial companies to Fortune 500 corporations. We have earned recognition for our expertise spanning over 200 industries for our cutting-edge and results-oriented approach to sales growth.
We Love What We Do
Understanding the Salesforce
Testimonials


Why Kurlan & Associates, Inc.
Proven Track Record
The management and senior consultants at Kurlan & Associates bring over 125 years of both domestic and international experience to clients. We pride ourselves on providing unprecedented services to all sizes of businesses from small entrepreneurial companies to Fortune 500 corporations.
Customized Approach
Our philosophy is to provide each client with a unique solution that is customized to achieve their desired outcome. Depending on the client’s size, industry and complexity of issues, each Kurlan engagement is designed to meet their specific needs.
Integrated Partners
All of our strategic partners must have one primary objective – help us make our clients stronger. That’s it. Our services are laser-focused on sales development. Our partners provide the core competencies that we don’t. They must fit with our clients’ needs and play well with the others in the sandbox so all of our actions are unified in your interest. You’ll see that whether it’s a tool, application or consulting firm, we have already done the due diligence so that you don’t have to.
Our Clients
We are renowned experts in sales force evaluations, sales process, training and strategic growth strategies.
From the Blog
- Sometimes The Biggest Sales Problems Have the Simplest Solutions by Dave Kurlan on May 30, 2023 at 5:13 pm
Some of my long-term problems had such simple solutions. If only I had thought of the obvious solutions first. For example: For decades, I could […]
- At Ease with Money in Selling - A Hidden Gemstone by Chris Mott on June 17, 2019 at 7:36 pm
Are you at ease when you must dig in and have a difficult conversation with a prospect about finances? Whether they have the money, where it could […]
- Two More Critical Steps to Sales Management Mastery by Dennis Connelly on June 2, 2019 at 6:52 pm