Kurlan & Associates
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  • More than Half of All Sales Managers Should Consider….

    • May 19, 2009
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    After posting this article two weeks ago, showing the percentage of salespeople who are not trainable, who shouldn’t be in sales, and who are elite, it was inevitable that I would be asked to post similar statistics for sales managers.

    read more
  • Sales Experts Disagree on Right Way to Train Salespeople

    • May 15, 2009
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    I was involved in a nearly week long, on line discussion with about a half dozen other sales experts in the Top Sales Experts Group at LinkedIn that to date has included about 41 volleys.  The original question, raised by the UK publisher of modernselling.com, asked whether there was a right way or a wrong way to train salespeople.  While there was some agreement on some points, there was much disagreement on many points.

    read more
  • Why Corporate Sales Training Often Fails to Achieve Desired Results

    • May 8, 2009
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    Why do you train salespeople and sales managers?

    Some companies want to educate them and improve their skills.  Some feel obligated to provide training while others provide training to improve results.  Some do it to help their salespeople, improve morale and feel good about making it available.  These are all very noble concepts, but usually achieve disappointing outcomes.

    Train your salespeople to change your salespeople.  Until THEY change, their beliefs, behaviors, strategies and tactics won’t change.  And there’s the problem.

    read more
  • How Many Salespeople Shouldn’t be in Sales?

    • May 8, 2009
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    Our certified sales development expert in Singapore, Ray Bigger, of Think8, asked if we had data on what percentage of salespeople should be considered for a different role.  Of course we do, Ray!

    read more
  • What Should You Tell Your Salespeople in this Economy?

    • May 6, 2009
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    From time to time I have written about what you must do with your salespeople in this economy.  Would you like to hear what that actually sounds like?

    read more
  • Dell Resorts to Questionable Sales Tactics to Drive Revenue

    • May 5, 2009
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    Today, I received an email from Dell showcasing their latest ill conceived scheme to generate revenue. 

    read more
  • Differentiating a Pricing Strategy from a Sales Strategy

    • May 1, 2009
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    Do you subscribe to Verne’s Insights – 10 Minutes with the Growth Guy – Verne Harnish?  You should.  It’s the best newsletter I get – one I actually read each week!  In today’s issue Verne wrote that his favorite quote from last week’s Sales & Marketing Summit was Mark Burton’s, “Discounting is the crack cocaine for business today”.  He also shared that “instead, Burton says companies can use a ‘good, better, best’ strategy to provide various pricing levels without simply giving away margin.”

    Wait a minute!!!

    read more
  • What to Say to Your Sales Force During this Economy

    • April 29, 2009
    • Posted by: Kurlan & Associates, Inc.
    • Category: Podcasts & Webinars

    Featured on WIBC 93.1 FM. Dave Kurlan interviewed by Terry and Joe on WIBC News Radio, April 24, 2009.

    read more
  • Sales Force Alignment with Market Strategies

    • April 28, 2009
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    Most companies differentiate between inside and outside sales; domestic and international sales; products and services; equipment and consumables, etc.

    But if you are into breaking down processes, approaches, market strategies and positioning, there is more to it than these obvious differentiators.

    read more
  • What is Causing Your Salespeople to Fail in this Economy?

    • April 23, 2009
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    Do you have a salesperson like Bob?

    Bob was very anxious over what to write to a suspect that blew him off.  The prospect canceled an appointment and was vague about whether or not he would reschedule.  This stopped Bob in his tracks and he literally spent an entire day getting feedback on what his email should say.  Not only is Bob wasting time, it is time that could be spent finding and identifying additional opportunities, moving existing opportunities along and connecting with customers or clients and collecting referrals.  So what causes Bob to do this and could we have predicted this behavior?

    read more
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Latest News
  • OMG Names Kurlan a Diamond Award Winner for 2024

    OMG Names Kurlan a Diamond Award Winner for 2024

    January 31, 2025
  • Dave Kurlan’s Homicide Detective Article Was a Finalist for Top Sales Article of 2024

    January 7, 2025
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Kurlan & Associates

Kurlan & Associates, Inc. was founded in 1985 by Dave Kurlan, a renowned expert in sales force assessments, training and strategic growth strategies.

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  • 21 East Main Street, Suite 301
    Westborough, MA 01581 USA
  • 00 +1 + 508-389-9350

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