Sales DNA
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Why Chasing Whales is Killing Your Sales Pipeline – The Bob Chronicles Part 9 (10 Brutal Truths)
- May 15, 2026
- Posted by: Dave Kurlan
- Categories: Analogies, Best Top 10 Lists, Bob Chronicles, Sales Pipeline and Forecast, Understanding the Sales Force
Bob’s pipeline was loaded with whales again. Sound familiar? In this article I break down the 10 brutal truths about why chasing big deals is quietly killing most sales pipelines — from skewed forecasts and low margins to terrible closing rates. If you’re tired of hoping whales will save your quarter, this one’s for you.
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Why Your Sales Team Needs Veteran Story Hour: Lessons from the Red Sox
- April 4, 2026
- Posted by: Dave Kurlan
- Categories: Baseball and Sales, Understanding the Sales Force
At a recent event, my wife and I heard hilarious and meaningful stories from three members of the 1986 Boston Red Sox — pitchers Bob Stanley and Bruce Hurst, and shortstop Spike Owen. It was nostalgic, fun, and powerful.
Why don’t more sales organizations do the same? Why not ask their best, most successful, veteran, and retired salespeople to spend an hour sharing meaningful, memorable, and even hilarious stories with the current team? It costs nothing, it’s not difficult or scary, and it delivers real results. -
Attention C-Suite! Revenue by Salesperson is Faulty Data
- March 16, 2026
- Posted by: Dave Kurlan
- Categories: Analogies, Understanding the Sales Force
Attention C-Suite: Raw revenue by salesperson is often faulty data—like ignoring outliers in judging. Apply a trimmed mean lens to uncover hidden truths (inherited accounts, one-off deals), diagnose real effectiveness, and unlock 33% revenue growth via smart training & coaching.
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The Salesperson’s Survival Kit: 236 Sales Attributes, Traits, Competencies, and Behaviors to Crush Quotas
- October 24, 2025
- Posted by: Dave Kurlan
- Categories: Music and Sales, Understanding the Sales Force
I dug through 20 years of blog posts to compile every sales trait, competency, attribute, characteristic, element, component and desirable skill I’ve ever written about. From the 21 Sales Core Competencies to Steve Jobs’ deal-making magic, this cheat sheet is your roadmap to elite selling—packed with data, humor, and no-BS advice to up your sales game.
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The Requirements for Achieving Sales Excellence
- January 3, 2025
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
For most people, the New Year is a forward-looking time time for goal setting, planning, and resolutions. Nothing wrong with that. But as someone who likes breaking rules and pushing the envelope, I’m starting the New Year by looking back to January of 2024.
Last January, my first article included the introduction of my new Sales Grid. Check it out if you’re not familiar with it because it is a blueprint for quota-busting sales success. Then watch the short video that follows and read the article on how to achieve sales excellence.
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Hydrangeas Tell the Story of Underperforming Salespeople
- September 13, 2024
- Posted by: Dave Kurlan
- Categories: Analogies, Understanding the Sales Force
You don’t have to stand by, throw your hands in the air, become frustrated and use hope as your strategy. When did hope even become a strategy? You don’t need to terminate these underperforming salespeople and replace them with new salespeople who might not get it done. Take matters into your own hands, get the help you need to actually develop your salespeople.
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Three Recent Hurricanes Show the Path to More Effective Selling
- September 18, 2023
- Posted by: Dave Kurlan
- Categories: Analogies, Understanding the Sales Force
A great example of how much more successful salespeople are when they call on Decision Makers came from a salesperson who messaged me last week. Freddy was excited to talk about his recent success and I have changed his name and company names to protect his identity. Freddy wrote:
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How Closing a Tough Sale is Nearly Identical to Hitting a Home Run
- August 25, 2022
- Posted by: Dave Kurlan
- Categories: Baseball and Sales, Understanding the Sales Force
You’re watching a baseball game on television and the announcer says, “And here’s the pitch and there’s a long drive hit deep to left field and it’s deep, it’s up, it’s way back and GONE!!!!! Home Run Dave Kurlan!” OK, the announcer never said the Dave Kurlan part. Not even close. I was a singles hitter. And I never played at a level that had announcers. So there’s that. For entertainment sake, watch this classic 2-minute clip of Robert Redford as Roy Hobbs hitting the magical home run at the end of the movie, The Natural, one of my all-time favorite baseball movies right up there with The Sandlot and Field of Dreams.
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When Salespeople Can’t Close Closable Business – The Bob Chronicles Part 7
- February 14, 2022
- Posted by: Dave Kurlan
- Categories: Bob Chronicles, Understanding the Sales Force
So what did Bob get himself into this time?
It’s a huge opportunity that Bob has been nurturing for years and several months ago his prospect, a top executive that has the influence and authority to make a decision, confided that he would like to find a way to do business and not only that, have this be part of his legacy.
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Data – Top Salespeople are 631% More Effective at This Than Weak Salespeople (The Bob Chronicles – Part 3)
- January 26, 2021
- Posted by: Dave Kurlan
- Categories: Bob Chronicles, Sales Data and Science, Understanding the Sales Force
Bob is up to his old tricks. If you don’t know who Bob is, you can learn about his sales misadventures in this article on not properly selling a trial, and this article about not selling value. Both articles are of the must-read variety.
So what did Bob do to piss me off this week?