Search Results
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How to Always Respond Appropriately to Your Prospect
- December 21, 2023
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
When a salesperson experiences momentary panic, or forgets what to do or how to do it, that call, Zoom, or in-person meeting is over. It could even spell the end of that opportunity. I’ll explain how to Always Respond Appropriately to Your Prospect
Three ingredients influence events like these:
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My Latest on Using Email to Book New Meetings
- November 29, 2023
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Salespeople have been spoiled by inbound leads, outbound emails, and BDRs generating leads for them. As a result, those in sales for fewer than ten years never learned how and suck at cold calling. Those who used to cold call but have since stopped, forgot how to and also suck at cold calling.
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How to Sell to Major Accounts That Love Your Competitor
- October 23, 2023
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Salespeople tend to take their best accounts for granted. They don’t call as often as they should. They don’t visit as often as they could. You need to be there and/or on the phone with them more often than the salesperson they like so much. Something is bound to go wrong. Something is likely to disappoint your prospect. That’s your opportunity to change the conversation.
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Top 5 Keys to Hire Ideal Sales Candidates at Your Company
- September 11, 2023
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
There’s no time like the present to hire salespeople but your sales recruiting strategy must consider the ever changing ebb and flow of the candidate pool. This article explains the five keys to hiring ideal salespeople for your company and has lots of data to back it up.
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When Do Follow Up Calls Add Value
- July 31, 2023
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Salespeople tend to fall into one of three groups when it comes to following up:
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The Keys To Retaining and Losing Your Customers
- July 10, 2023
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
It’s been quite a while since I’ve written an article about the role that customer service plays in the retention and renewal of customers and accounts. In the past few weeks, I have experienced all kinds of customer service, including service you would expect, service that would surprise you, and service that wouldn’t change your mind about anything.
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Did You Know That You Have Woodpeckers on Your Sales Team?
- May 8, 2023
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
There are plenty of things that could interfere with a salesperson’s ability to Hu or Farm and this article will discuss all of them.
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The Science of Sales Effectiveness
- March 1, 2023
- Posted by: Kurlan & Associates, Inc.
- Categories:
The Modern Science Behind Sales Force Excellence provides insights, commentary and conclusions reached from our Sales Force Effectiveness Study, conducted during the latter part of 2014.
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Home
- January 18, 2023
- Posted by: Kurlan & Associates, Inc.
- Categories:
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The Science of Salesperson Selection
- January 17, 2023
- Posted by: Kurlan & Associates, Inc.
- Categories:
In 1964, Harvard Business Review published “What Makes a Good Salesman”, an article by Herbert M. Greenberg and David Mayer. They detailed their four-year study of salespeople and explained the commonalities they observed in better salespeople. They learned, for the first time, that good salespeople had the following two characteristics in common.