When Their Best Isn’t Good Enough

Salespeople have many skills, some ranked much higher than others. If you had the choice, would you rather have salespeople whose top ranked skill was closing or salespeople whose top ranked skill was either:

  • doing what it takes to reach the goals;
  • persistency;
  • consistency;
  • discipline.

When building a stronger sales organization, it’s important to understand the need to win. What good are great closing skills when you struggle to get your closers to find new opportunities? Refined skills are great but committed, consistent, goal orientated over-achievers are better.