The New Way To Train and Develop Salespeople – Does it Work?
- May 2, 2011
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
The impact of these changes is that salespeople receive less information, less often, but focus more, for a longer period of time, on each important component of the sales process. The net result is that they reach their potential and generate more revenue more quickly than in the past. One hour – one topic – one thing to practice – two weeks to practice it.
Simple. Effective. It works. So the formula is LESS, LESS OFTEN = MORE, MORE QUICKLY.