sales differentiation

It happened again—a sales leadership candidate lost it over a simple automated job email, revealing attitude red flags early. But that’s a win: No wasted interview time! Using a real highway frustration (stuck behind a 30 MPH slowpoke in a 65 zone), explore 4 response options for upset moments: scream, pass, ram (yikes), or follow patiently. In sales, true differentiation means mastering option 2—with 10 must-have traits like ditching fear of rejection and asking killer questions. See how your team stacks up, and if they need a boost, we’re here to help amp up revenue and recruiting.