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The Recession is Here – How to Take Advantage and Prepare Your Sales Team
- May 31, 2022
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
So what must you do to prepare your sales team and how can you leverage the effects of a recession?
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62% Less Turnover and 80% Higher Quota Attainment When You Hire Salespeople the Right Way
- February 3, 2022
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
If you have a sales cycle of several months or more, subsidize your salespeople until they are self-sufficient, and in early 2022 it takes 3 months to find a suitable candidate, you are screwed before you start! Once you finally identify a decent candidate, you have hours, not days or weeks, to make a decision and pull the trigger and what’s the worst that can happen? Six months or more pass before you realize that salesperson won’t make it and you not only wasted a half year’s salary, you lost six months, have an empty territory or vertical, and have to start over from the beginning!
It doesn’t have to be that way and here’s why.
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Why Half of the Sales Force Resigned This Month
- May 20, 2015
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
There is a hidden problem that the CEO is unaware of and even the most accurate and predictive sales candidate assessment on the planet – ours – won’t overcome the issue. It’s worse than you can imagine!
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Top 5 Reasons You Don’t Get More Strong Sales Candidates
- March 10, 2014
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Clients frequently ask about the percentage of candidates recommended by Objective Management Group’s (OMG) Sales Candidate Assessment and why it is so low. When clients are feeling the urgency to hire salespeople and too many candidates are not getting recommended, their knee-jerk reaction is to change the customized criteria on the role configuration so that more candidates can be recommended. In this case, “more” would mean more like the ones they already have instead of more like the stronger ones they said they wanted to hire…
There are many possible reasons why a large percentage of candidates are not being recommended. Here are some to consider:
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Best Example of Value-Added vs. Commodity Selling
- March 7, 2013
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
I wrote an article for the March 2013 issue of Top Sales World Magazine that debriefs an actual sales call. I’ve written more than 1,000 articles and I believe this one is the best yet! The article effectively details an actual value-added consultative sales call which, because of a single incorrect question, quickly became a transactional, commodity-based, price-driven call. The example is really striking because it so clearly shows that you can do everything correctly but asking even one question the wrong way can cause a salesperson to lose the opportunity to be a trusted advisor, and fall into the abyss of commodity sellers.
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Sales Hiring Chronicles: The Doctor, The Drug Dealer and The User
- January 31, 2013
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Recruiters think that all of their candidates walk on water. Clients think that because of our assessment, quality advice and guidance that we walk on water.
So the recruiter sends 5 of the best candidates ever to the client, who has them assessed, and 3 are not recommended. The recruiter is upset, “Why are you using that stupid assessment? You don’t need that! I know these candidates and they’re awesome.”
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The Sales Assessment Client Who Didn’t Renew after All These Years
- March 5, 2012
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
He has been a client of Objective Management Group (OMG) for over 20 years. He had a license to use OMG’s Sales Candidate Assessments and, as most clients do, had renewed it each year. When we met for breakfast recently, he told me that he had a new VP of Sales and would not be renewing his license this year. I was surprised for two reasons:
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Top 10 Keys to an Effective Sales Hiring Process
- August 11, 2011
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
There are many keys to making the the sales hiring process work effectively yet most companies fail to get these keys right. Some of them are obvious, while some are more subtle. And most of all, the integrity, or in this case, the outcome of the process is only as strong as the weakest link. Ignore or fail to complete any one step the way it is designed and the entire outcome will be in jeopardy, as in, another salesperson that fails to launch, doesn’t meet expectations, or succeeds at being utterly mediocre.
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Another Behavioral Styles Assessment Pretends to Assess Salespeople
- December 3, 2010
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Their #4 is the Ability to Develop a Compelling Story – This IS a differentiator between good and bad salespeople – only they have it backwards! The bottom 74% have perfected the ability to present capabilities, value proposition, the brand promise and other pitches. The top 26% have perfected the ability to ask good, tough, timely questions. What good is the story unless you can tie it to the problems uncovered by effective questioning?
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The Science of Selling – Rules versus Data
- February 25, 2010
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
The true science in selling is the research and data that explain performance. In Baseball, a good or bad year, by a team or player, is not explained so much by whether the rules were followed – they probably were – but by the statistics that explain why a good or bad year occurred. We have the same thing in sales and Objective Management Group may have the mother load of that data.
