Consultative Selling
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Dave Kurlan’s 20 Keys to Sales Mastery: How to Become an Elite Salesperson
- April 13, 2026
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Discover Dave Kurlan’s 20 practical keys to sales mastery, drawn from decades of experience and OMG’s nearly 3 million assessments. Learn how the top 5% of salespeople think, practice, and outperform everyone else with consultative selling, disciplined habits, and a relentless “do whatever it takes” mindset. Start improving your win rate, deal size, and results today.
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Attention C-Suite! Revenue by Salesperson is Faulty Data
- March 16, 2026
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Attention C-Suite: Raw revenue by salesperson is often faulty data—like ignoring outliers in judging. Apply a trimmed mean lens to uncover hidden truths (inherited accounts, one-off deals), diagnose real effectiveness, and unlock 33% revenue growth via smart training & coaching.
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Why Only 27% of Salespeople Hear the Voice That Matters
- March 12, 2026
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Whose voice are you hearing when you’re on a sales call—yours, your coach’s, God’s… or your prospect’s? Most reps never hear the one that actually matters. Here’s why that’s killing their discovery, how the top 10% do it differently, and the simple move that turns you into the person who finally gets the buyer.
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Sound Check for Sales: 3 Best Practices That Need a 2026 Overhaul
- March 12, 2026
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Sales closing is dead—time for a 2026 overhaul. Dave Kurlan shares why ‘finalizing’ replaces outdated closing, how fluid scoring and proper staging fix broken pipelines, and why buyer journeys need real discovery, not facilitation. No-BS tips to boost forecasts, shorten cycles, and win more.
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Vultures or the Trusted Name in Sales Training?
- March 2, 2026
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Tired of Sandler, Challenger, SPIN, or Value Selling not delivering? Discover why companies turn to Baseline Selling after those methodologies fall short—and why it’s not vulturing, it’s expertise.
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Biased Polls and Poor Sales Questions: 83% of Salespeople Fail at This
- January 29, 2026
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
New OMG data reveals only 17% of salespeople are strong in Consultative Selling—especially at asking great, tough questions. See how biased poll questions mirror weak sales probes, and why specific competitor-weakness questions win more deals. Percentile breakdowns + fixes inside.
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Top Sales Article of 2025
- January 6, 2026
- Posted by: Dave Kurlan
- Category: News
Dave Kurlan’s article, Deadly Negotiation Strategies – The Bob Chronicles Part 8 – earned the Gold Medal for Top Sales Article of 2025.
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The Nutcracker Ballet Has 3 Relevant Sales Competencies
- December 15, 2025
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
During a first sales call, suppose your salespeople hear one prospect say, “This has been a very interesting and productive conversation and we might have some interest in this.” And imagine another prospect at the same meeting says, “We’ll get back to you next month and let you know what kind of progress we’ve made.” And still a third might say, “In the meantime, please send us a proposal with references and timeline.”
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The Salesperson’s Survival Kit: 236 Sales Attributes, Traits, Competencies, and Behaviors to Crush Quotas
- October 24, 2025
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
I dug through 20 years of blog posts to compile every sales trait, competency, attribute, characteristic, element, component and desirable skill I’ve ever written about. From the 21 Sales Core Competencies to Steve Jobs’ deal-making magic, this cheat sheet is your roadmap to elite selling—packed with data, humor, and no-BS advice to up your sales game.
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The 20-Year Legacy of Baseline Selling: Why Its Sales Process Still Wins in 2025
- July 1, 2025
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Celebrating 20 years of Baseline Selling, this article dives into why its staged, buyer-focused sales process remains the most complete framework for predictable, repeatable sales success. From its baseball-inspired origins to its seamless CRM integration with Membrain, discover why Baseline Selling outshines other methodologies.