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HomeBlog
  • The Understanding the Sales Force Blog won its 5th Consecutive Medal for the Top Sales & Marketing Blog

    • December 23, 2015
    • Posted by: Kurlan & Associates, Inc.
    • Category: News
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  • Lots of Gold and Bronze for Sales Achievements in 2015

    • December 22, 2015
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force
    Lots of Gold and Bronze for Sales Achievements in 2015

    My final blog post of 2015 is a brag article.  Sorry.  Feel free to stop reading now if you don’t care about the outcome of the 2015 Top Sales Awards.  Before I list the awards, I want to congratulate all of this year’s nominees and winners.  This year’s winners are truly the best of the best and that was further emphasized this year with the elimination of the popular vote.

    read more
  • Latest Debate Had Some Great Sales Leadership Examples

    • December 17, 2015
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force
    Latest Debate Had Some Great Sales Leadership Examples

    You didn’t need to watch too much of the debate or watch for too long before hearing some bizarre examples of what some of the GOP candidates would do if they were elected as the Chief Leader of the United States.  

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  • How to Get Prospects to Buy from You More Frequently!

    • December 1, 2015
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force
    How to Get Prospects to Buy from You More Frequently!

    It’s a simple concept, really, but 74% of all salespeople aren’t very good at getting most people to buy from them.  Even though the concept is simple, it seems really complicated to the group that can’t do it.  Of course, most salespeople wouldn’t agree that they can’t do it, even when their win rates are below 50%.  And in some tech businesses, salespeople seem to be happy with win rates under 20%.  It’s incredible that people can become so darn comfortable with mediocrity!  Solving the problem is easy when we have willing participants, so let’s discuss how to solve it once and for all.

    read more
  • 10 Great Examples – Customer Service as a Powerful Sales Tool

    • November 23, 2015
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    What leaves a stronger and potentially longer lasting impression than your own experience with a brand?  Let’s start with two great examples – experiences that make you choose to return for more.

    read more
  • How to Get Your Sales Message to Resonate Every Time

    • November 16, 2015
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    This is an article about getting your sales message to resonate – every time.  However, before we can discuss that, I need to share a current, real world example.  So bear with me.

    read more
  • A Perfect Way to Handle Objections, Challenges and Push Back

    • November 11, 2015
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    We watched the GOP Debate last night (I know the photo is from an earlier debate). I remember saying to my wife, “This isn’t a debate – all they’re doing is answering the questions being asked.”  And then, all of a sudden, a debate broke out, and what did the brilliant moderator do?  He said, “I’m sorry, we need to move to the next topic.”  We finally got ourselves a debate and they want to stop it!”  

    Consider the majority of salespeople and their single biggest skill gap.  Even when they are aware that today, a consultative approach to selling is necessary, and even if they actually use a consultative approach, all too often, this is what happens:  

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  • What True Story Does Your Sales Pipeline Tell You about Your Business?

    • November 5, 2015
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force
    read more
  • Five Great Lessons That Apply to Every Company That Hires Salespeople

    • November 2, 2015
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    I turned sixty years old today and everyone is asking me how it feels to be sixty. To be honest, it feels exactly the same as it felt to be fifty-nine – which is essentially the same as it felt to be 40. Nothing has changed. And speaking of nothing changing, nothing has changed over at BigBrains where two updates have come my way. The first came from someone who knows the real identity of BigBrains and suggested that I refer to them as ShitForBrains instead. She must have met them!

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  • The Crucial Channel Sales Strategy You Can’t Get Wrong

    • October 29, 2015
    • Posted by: Kurlan & Associates, Inc.
    • Category: Understanding the Sales Force
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Latest News
  • OMG Names Kurlan a Diamond Award Winner for 2024

    OMG Names Kurlan a Diamond Award Winner for 2024

    January 31, 2025
  • Dave Kurlan’s Homicide Detective Article Was a Finalist for Top Sales Article of 2024

    January 7, 2025
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Kurlan & Associates

Kurlan & Associates, Inc. was founded in 1985 by Dave Kurlan, a renowned expert in sales force assessments, training and strategic growth strategies.

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  • 21 East Main Street, Suite 301
    Westborough, MA 01581 USA
  • 00 +1 + 508-389-9350

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