Kurlan & Associates
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  • Sales Candidates – How to Get the Ones You Want Part 2

    • July 21, 2007
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    We assessed nearly 100 candidates and half of them were recommended.  I still have a surplus of 12 more recommended candidates I can screen by phone should the need arise. I interviewed 5 candidates yesterday and have 1 scheduled for Tuesday.  The client already has 2 perfect candidates to choose from.

    read more
  • Tale of Two Sales Candidates

    • July 19, 2007
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    I interviewed two candidates for a client yesterday.  Candidate #1 had great people skills and didn’t answer a single question head on.  In other words, he heard the question and answered something completely different than what I asked.  Why? He didn’t have a good answer for what I asked so he chose a story he was comfortable with instead.  It’s a good strategy but I can see through it.  Can you?  The stories were great and show the candidate in a wonderful light, but do the stories you are told in the interview really answer your questions?  Always inspect the answers and when they aren’t answers to the question you asked, point it out and ask again.

    read more
  • Sales Candidates – How to Get the Ones You Want

    • July 14, 2007
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    There isn’t a day that goes by where I don’t get an email or a call from someone, attempting to hire salespeople, where they are complaining about either the lack of candidates or the lack of hirable candidates. This week, rather than advising clients, I conducted a turn-key recruiting project myself.  Here are the results for the first 4 days:

    read more
  • Salespeople, Selling and the Home Run Derby

    • July 11, 2007
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    This week featured Major League Baseball’s All Star Game and Home Run Derby.  Maybe it’s just me but I noticed some similiarities between the Derby and Selling.  I wrote about them in my weekly Baseline Selling Tip.

    read more
  • Sales Management – Most Important Functions in the Sales Process

    • July 8, 2007
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    As you can see, coaching, albeit different coaching , is required for each base.  Motivation is most important for getting your salespeople to first base while pipeline management and accountability are crucial along the way.

    read more
  • Why Salespeople Have Trouble Closing

    • June 28, 2007
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    When you evaluate your sales force you can learn about all of the various weaknesses that prevent your salespeople from executing.

    read more
  • Public Speaking? Get Out From Behind the Podium!

    • June 22, 2007
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    The microphone went dead.  That forced him to come out from behind the podium and, with no microphone, he relaxed, and suddenly had a lot more to say, about a lot more subjects and went on for another 45 minutes.

    read more
  • Sales Success at Trade Shows

    • June 21, 2007
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    Seth Godin had a great post today on trade shows selling/marketing.  While Seth talked about creating buzz, it’s important to stress another point about exhibiting at trade shows.  Most companies don’t have realistic goals for trade show appearances, while others have the wrong goal for their trade show events.

    read more
  • Hiring Salespeople is Like Signing Free Agent Baseball Players

    • June 19, 2007
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    It may be a one call close, the need to call on the CEO, the amount of money your salespeople must ask for, the number of competitors, or a host of other factors. A strong candidate has already had success selling with those challenges.

    read more
  • Misleading Sales Numbers Part 2

    • June 15, 2007
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    Big numbers don’t impress me. How come the salesperson who always reports 40 dials, 10 conversations and 3 appointments never seems to have any meetings and never seems to be adding anything to the pipeline? 

    read more
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Latest News
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    OMG Names Kurlan a Diamond Award Winner for 2024

    January 31, 2025
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    January 7, 2025
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Kurlan & Associates

Kurlan & Associates, Inc. was founded in 1985 by Dave Kurlan, a renowned expert in sales force assessments, training and strategic growth strategies.

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  • 21 East Main Street, Suite 301
    Westborough, MA 01581 USA
  • 00 +1 + 508-389-9350

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