Startups Almost Always Get The Sales Thing Wrong
- March 19, 2021
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Typically, founders of start ups put it all on the line – everything – their house, savings, loans from friends and family and perhaps bank loans, angel investments and more. As brilliant as they are, in most cases, sales is not one of their strengths and it’s not until the business has a logo and a website when they realize that success won’t come until somebody sells something. Oh-oh, now what?