Kurlan & Associates
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  • 15 Things Salespeople Must Do to Make up for a Lackluster 2nd Quarter

    • August 12, 2020
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    Last week we moved our son into his dorm to begin his freshman year of college. The college President’s opening remarks were virtual, so we joined the Zoom stream from our hotel room and listened in.  He had some really useful things to share with the new freshmen and while his thoughts were targeted to the students, they apply quite equally to salespeople.

    read more
  • Data Shows Sales Commitment and Motivation Changed During Quarantine

    • July 22, 2020
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    Steve Taback and I started our respective sales training firms at the same time back in 1985.  We became great friends and he became the second licensee of Objective Management Group (OMG) in 1990.  He emailed me asking if I had seen a change in any of the scores of the 21 Sales Core Competencies since the Pandemic had hit.  Specifically, he was wondering if there was an increase in the number of salespeople who lacked Commitment or whose Outlook wasn’t good.

    OMG! (the other version of OMG this time)  Was he asking me to do some research on sales assessment statistics?  God, I love that!

    Damn that Steve is good.  Turns out he was right.  Below I’ll share the changes in Commitment, Outlook and Motivation, all of which fluctuated during the past several months.

    Take a look at these three screen shots which tell one part of the story.

    read more
  • Sales is Like Baseball and Baseball Can Save Capitalism and Liberty

    • July 18, 2020
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    Before you think that this applies only to youth baseball teams, I want to be clear.  Sales teams are like this too.  In the past 35 years I have personally trained hundreds of sales teams and tens of thousands of salespeople and sales teams always have the same 8 salespeople:

    read more
  • Why it is so Difficult to Compare Sales Effectiveness from One Salesperson to Another

    • July 15, 2020
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    Today we’ll discuss how to measure sales effectiveness of different salespeople despite there being so many variables to confuse the matter.  You can scroll directly to that topic or, if you don’t mind, please read my 3 paragraphs of context.

    read more
  • How to Achieve Sales Mastery – A Collection of Loosely Connected Thoughts

    • July 6, 2020
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    During our first of its kind Independence Day weekend, I thought about a lot of things that loosely tied into sales effectiveness and while they could all be articles in their own right, I decided to write one article tying them all together.

    read more
  • New Data Reveals Interesting Differences in Salespeople’s Ability to Work From Home

    • June 25, 2020
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    John Pattison, COO of Objective Management Group (OMG), dug into OMG’s remote seller data, and learned that similar to the weather, things aren’t always what they appear to be.  The table below shows how this data changes according to sales experience.

    read more
  • How Much Has Video Impacted the Way We Sell?

    • June 23, 2020
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    In March, most salespeople were very uncomfortable conducting their business over video. Look at this article I wrote about video as recently as November!  Yet today, just three months later, 49% of salespeople prefer video to a phone call and another 28% don’t have a preference.  That’s quite a change!

    So how do salespeople feel about video?

    read more
  • The Real Reason Why So Many Salespeople are So Bad at Selling

    • June 8, 2020
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    In today’s article, I will explain why this problem exists and how it relates to a bigger problem in sales.

    The people who don’t return calls are usually technical in nature.  The garage door openers, gate electronics, and glass people are all entrepreneurs running small businesses and their expertise is not sales or customer service, it’s their technical subject matter expertise. 

    read more
  • Kurlan & Associates Named to Top 20 Virtual Sales Training Companies in 2020

    • June 8, 2020
    • Posted by: Kurlan & Associates, Inc.
    • Category: News
    read more
  • Definitive Playbook to Lead a Sales Force Out of the Current Crisis

    • May 20, 2020
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force
    Definitive Playbook to Lead a Sales Force Out of the Current Crisis

    You might be aware that I’m leading a one-hour, live broadcast tomorrow (Thursday May 21) on How to Get Your Company’s Sales Engine Roaring Again.  

    read more
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Latest News
  • OMG Names Kurlan a Diamond Award Winner for 2024

    OMG Names Kurlan a Diamond Award Winner for 2024

    January 31, 2025
  • Dave Kurlan’s Homicide Detective Article Was a Finalist for Top Sales Article of 2024

    January 7, 2025
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Kurlan & Associates

Kurlan & Associates, Inc. was founded in 1985 by Dave Kurlan, a renowned expert in sales force assessments, training and strategic growth strategies.

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  • 21 East Main Street, Suite 301
    Westborough, MA 01581 USA
  • 00 +1 + 508-389-9350

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