Kurlan & Associates
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  • The Keys to Fourth Quarter Sales Success in 2020

    • October 20, 2020
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    You’re probably going to hate this article!  I’m going to show you that much of what is transpiring with the Pandemic could be having a greater impact than you realize relative to the future state of your business and you might not like what I have to say.  As always, if you can hang in through some of the preliminary analysis, I’ll make the pivot to sales and business.

    read more
  • New Data Shows an Overlooked Finding Correlates to Sales Effectiveness

    • October 15, 2020
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    Compatibility is not only important, it could be one of the most overlooked criteria in hiring sales candidates.  Let’s do a deep dive! 

    read more
  • Senate Confirmation Hearings Shows Us What Salespeople Do Wrong Every Day

    • October 12, 2020
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    Oh no, another post on the political climate.  Don’t worry, I’m not taking sides, I’ll be right down the middle, and very critical of both sides.  And stay with me for the pivot to the good stuff – my sales analysis.  Here goes!

    read more
  • The Difference Between OMG and Extended DISC Assessments

    • October 7, 2020
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    When it comes to sales assessments, things are also not what they appear to be.  For example, take the FinXS Extended DISC which, at first glance, appears to have much in common with Objective Management Group’s (OMG) Salesperson Evaluations and Sales Candidate Assessments.  But are they the same, similar, or is it more like the Chinese rip-off?

    Let’s take a look under the hoods of both assessments and then you can decide.  We’ll begin with a comparison of the two respective dashboards.

    read more
  • Top 10 Reasons Not to Test Your Sales Candidates

    • October 5, 2020
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    Testing is not only normal, it’s expected.

    So why in the world is it so difficult to get Sales Leaders and HR professionals to test sales candidates?

    We hear everything, including this week’s top 10 reasons for not assessing:

    read more
  • New: The 21 Sales Core Competencies for 2020 And Beyond

    • September 27, 2020
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    Like Apple, OMG updates its assessments on a non-stop basis but rolls out significant updates a couple of times per year.  Last week OMG introduced the latest revision to the 21 Sales Core Competencies.

    There are thirty competencies in all, each with between six and twelve attributes but some are more important than others and OMG measures twenty-one of them in the following three categories:

    read more
  • The Crucial Step Missing from Most Sales Training Programs

    • September 21, 2020
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    There is a lesson here for those of us in the sales development space.  When we train, coach and develop salespeople, we must demand that customer service get the training and coaching required so as to not sabotage the great work we do with sales organizations.

    read more
  • Masks and Sales Assessments – You Lose a Little Freedom and Control for Safety and Confidence

    • September 18, 2020
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    The same thing happens when clients use Objective Management Group’s (OMG) accurate and predictive sales candidate assessments.  They lose a little freedom because they no longer arbitrarily interview salespeople who they feel like interviewing, and refrain from simply offering positions to people because they have a gut feeling about a candidate.   However, they lose some control because one half to two-thirds of the candidates will not be recommended when they aren’t great fits for the particular sales role for which the company is hiring, or simply aren’t very good salespeople – period.

    read more
  • How the Correlation Between Restaurants and Covid 19 Applies to Sales Assessments

    • September 17, 2020
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    But does it really matter whether this is causation?  Is there that big of a difference?  Is correlation enough?  It depends on what you are trying to show.  Let’s take sales assessments for example.

    read more
  • Most Companies Can Boost Sales From 30-100% in Just One to Two Years

    • September 10, 2020
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    Many companies already experienced at least 3 to 6 months of uncertainty and they can not withstand even 2 more months of that.   As a result, companies are investing, streamlining, expanding, hiring and going all in to save their 2020s, and position their companies for historical growth in 2021.

    read more
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Latest News
  • OMG Names Kurlan a Diamond Award Winner for 2024

    OMG Names Kurlan a Diamond Award Winner for 2024

    January 31, 2025
  • Dave Kurlan’s Homicide Detective Article Was a Finalist for Top Sales Article of 2024

    January 7, 2025
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Kurlan & Associates

Kurlan & Associates, Inc. was founded in 1985 by Dave Kurlan, a renowned expert in sales force assessments, training and strategic growth strategies.

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  • 21 East Main Street, Suite 301
    Westborough, MA 01581 USA
  • 00 +1 + 508-389-9350

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