Kurlan & Associates
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  • Selling and Exclusivity

    • May 10, 2007
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    It might not work the same way for you as it does for me, but I’m all for exclusivity. Simplification, predictability, efficiency, better relationships, peace of mind.

    read more
  • Why Do We Return to Disney World?

    • May 8, 2007
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    Maybe it’s just too damn hot down there.  Which ever one you choose, there are always plenty of blood-boiling, frustrating, aggravating reasons for hating Disney. So why are 70% of the visitors returning to the scene of the exhaustion?

    read more
  • Sales Performance – We’re Not a Commodity, We’re Different

    • April 24, 2007
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    My grandfather sold cars during World War II and until he passed away in 1968.  At one point he even owned an Edsel Dealership, which said more about his confidence in his selling ability than it did about his ability to make a good business decision. If you’re wondering, the selling gene skipped a generation and a half because my dad was an optometrist and I was an acute introvert for the first half of my life.

    read more
  • Selling Processes are Dead Part II

    • April 18, 2007
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    First, before you read on, you’ll need to read this post.

    Next you’ll need to read Geoffrey James rebuttal post.

    I apologize to Geoffrey James for making the assumption that he is not an expert on the subject of sales.  My research failed to turn up anything other than his blog and I’m very sorry that I did not conduct a more thorough research effort.  

    read more
  • Competitive Prices – Why Do Prospects Bring Them Up?

    • April 17, 2007
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    A group of salespeople in today’s training revealed that their biggest challenge is dealing with prospects who tell them that they saw something similar for a lot less money.  When asked how they handle it, they unanimously said that they justify (read defend) their price.  They failed to realize was how weak their position is and that the prospects don’t really care. 

    read more
  • Yet Another Assessment Comes to Life

    • April 11, 2007
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    This appears to be happening more and more often.  Sales Candidates, not even aware of their results, write letters to the HR Directors or Hiring Managers and expose all of their weaknesses.  The weakness that always seem to drive this phenomenom is Need for Approval.

    read more
  • Are Selling Processes Becoming Obsolete?

    • April 10, 2007
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    Geoffrey James, a freelance writer and author, but not a sales expert, has recently written about this subject and I strongly disagree with what he wrote.  In his most recent post, Is Your Sales Process Obsolete?, he makes some errant assumptions about the assumptions your salespeople are making.

    read more
  • Sales Objections – My Opinion of the Opinion

    • April 10, 2007
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    Salespeople overcomplicate objections, giving life to a statement that is nothing more than someone’s temporary opinion.  They try to handle them, defend them, explain them, reframe then, minimize them, reverse them, and a myriad of other tactics to get around them.  It drives me nuts!

    read more
  • Motivation and the Sales Force

    • April 5, 2007
    • Posted by: Kurlan & Associates, Inc.
    • Category: Understanding the Sales Force

    The root cause of many of the findings was that the sales force was NOT money motivated.  Order takers and lack of money motivation are quite the combination.  Company executives eventually learn that order takers rely on the on-going and renewal business of their existing customers. These salespeople tend to earn much more than they’re worth, develop a sense of complacency and fail to accomplish what the company needs them to do.

    read more
  • What Lousy Leaders Do

    • April 3, 2007
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    When the manager knows what has to be done, has the ability to do it, and there is a compelling reason to take action, that is clearly not the time for consensus building!

    read more
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Latest News
  • OMG Names Kurlan a Diamond Award Winner for 2024

    OMG Names Kurlan a Diamond Award Winner for 2024

    January 31, 2025
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    January 7, 2025
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Kurlan & Associates

Kurlan & Associates, Inc. was founded in 1985 by Dave Kurlan, a renowned expert in sales force assessments, training and strategic growth strategies.

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  • 21 East Main Street, Suite 301
    Westborough, MA 01581 USA
  • 00 +1 + 508-389-9350

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