Kurlan & Associates
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HomeBlog
  • Kurlan & Associates recently completed a thorough assessment of its capabilities conducted by ES Research Group, Inc.

    • March 1, 2011
    • Posted by: Kurlan & Associates, Inc.
    • Category: News

    ES Research Group, Inc., a firm that tracks and evaluates the capabilities of sales training providers, recently completed a peer review of Kurlan & Associates.

    read more
  • Does Inbound Marketing Deliver Good Leads for the Sales Force?

    • March 1, 2011
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    At least that’s the promise.  And it delivers on the promise – to a point.

    People submitted their names and email addresses (and perhaps more) to receive samples, download a white paper, request more information, view a video clip, subscribe to a free trial, subscribe to a blog or newsletter, get free use of a tool, or receive some premium content. To that extent it delivers on delivering leads.  B U T, are the leads any good?

    read more
  • Top 7 Sales Force Compensation Secrets

    • February 28, 2011
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    A reader asked an interesting question about the relationship between sales assessment performance and income. 

    “If someone does well on the assessment but never earned more than $100,000, should that set off some red flags since $100,000 is the high water mark of sales success?”

    It’s a great question.

    Sales income is all relative.

    read more
  • The Effect of Momentum on the Sales Force

    • February 25, 2011
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    Momentum has a magical effect on salespeople.

    When salespeople are doing well, there is pressure on everyone to keep up, carry their fair share, compete, be successful, and contribute.  It causes salespeople to remain focused, be at their best, and put forth the extra effort.  It contributes to happiness, fulfillment, excitement, confidence and success.  That’s all pretty good, huh?

    read more
  • Sales Effectiveness – IDC and CEB Draw Conflicting Conclusions

    • February 24, 2011
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    The latest IDC Study says that of the customers who changed vendors last year, 65% did so because they either had a poor relationship with their vendor or a better relationship with the new vendor.  One of their conclusions is that companies need to do a better job teaching their salespeople how to develop relationship building skills, especially in the C-Level.

    The latest Corporate Executive Board study starts out with this headline:  “Most companies are betting that reps who focus on building stronger customer relationships will rebuild sales. They’re wrong—here’s why.”

    So why are these two studies coming to two different conclusions?

    read more
  • The Myth of Sales Habits and Competencies

    • February 23, 2011
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    If they realized that they had gotten out of the habit of doing anything, then did they really ever have a habit?  When something is a habit, one always does it and nothing would prevent it from getting done.  So it is far more likely that there was never, ever anything even close to resembling a habit.

    read more
  • How Many Peddlers Do You Have?

    • February 22, 2011
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    How many peddlers do you have and when will you insist that they become more consultative?

    read more
  • How Many Salespeople Made Quota in 2010?

    • February 21, 2011
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    This study is basically saying that during one of the worst recessions ever, an all-time high percentage of salespeople hit their numbers.  I don’t buy it and here’s why.

    read more
  • The Difference Between Good and Bad Sales Coaching Questions

    • February 17, 2011
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    When it comes to coaching salespeople, there are both good and bad questions that sales managers can ask to get the conversation started.  Here are some examples:

    read more
  • What Are Sales Intangibles?

    • February 16, 2011
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    Once in while an individual will fall outside the normal range of assessment results.  That usually means either one of two things;

    read more
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Latest News
  • OMG Names Kurlan a Diamond Award Winner for 2024

    OMG Names Kurlan a Diamond Award Winner for 2024

    January 31, 2025
  • Dave Kurlan’s Homicide Detective Article Was a Finalist for Top Sales Article of 2024

    January 7, 2025
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Kurlan & Associates

Kurlan & Associates, Inc. was founded in 1985 by Dave Kurlan, a renowned expert in sales force assessments, training and strategic growth strategies.

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  • 21 East Main Street, Suite 301
    Westborough, MA 01581 USA
  • 00 +1 + 508-389-9350

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