What Would You Do If You Absolutely Had to Sell Something Now?
Every once in a while an unusual case of urgency will overcome a salesperson, often brought on by a need for sales, money or recognition. Whatever the reason, this urgency to sell usually creates a change in behavior. What would you do if you absolutely had to sell something – soon?
Would you call the people that are already in your pipeline and attempt to move them to another base?
Would you call people you’ve spoken with at some point in the past and make a new attempt to get to first base?
Would you call people you’ve previously had in the pipeline but failed to close and see if anything has changed?
Would you call people you’ve never spoken with before and attempt to get them to first base?
Would you call people who have slipped through the cracks, where your follow up was less than stellar?
Would you call customers and clients and ask for referrals and introductions?
Would you send out an email blast and attempt to create some interest?
Would you do some of the above?
Would you do all of the above?
Would you do it with an enthusiasm and urgency that goes beyond how you usually approach sales?
And why would you wait to do all this until you absolutely had to sell something? Why wouldn’t you approach every single day of selling like this?