Apply Jack Reacher to a Modern Sales Approach
- June 23, 2015
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
While reading Lee Child’s Reacher book, “Personal”, I saw a huge connection between how the Jack Reacher character survives and succeeds on all of his highs: high-risk, high-stakes, high anxiety missions; and how a successful salesperson survives and succeeds in the sales equivalent of a Jack Reacher story.